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  • How do I get started?

    You can get in touch via email at We will respond within 24 hours with some questions regarding your needs. If there's a fit, we will go through the terms of business with you and help you calculate the monthly fee.

  • Why should I choose Happy Rabbit?

    With first-hand experience building brands and creative concepts from the ground up, we have extensive knowledge of all aspects of supply chain management and a deep understanding of how each business function interacts with and impacts on others at all points of exchange along the value chain. What sets us apart is the fact that we have walked in our customers’ shoes and understand the challenges of pursuing sustainable growth in a competitive environment without compromising Brand or Product integrity.

  • What data insights and analytics will I get by using your QC services?

    As a Happy Rabbit customer you will benefit from unparalleled insights into your supply chain through delivery and defect tracking. With good Quality Assurance processes backed by reliable data, you can recognize inconsistencies and react to problems more flexibly, even before they occur.

  • Where is Happy Rabbit located?

    In addition to having account managers in Europe, our core team, located in Hong Kong, manages innovation, quality, speed to market, sustainability and data for product manufactured throughout China and South East Asia.

  • What kinds of products do you develop?

    We develop and produce premium apparel, footwear and accessories exclusively for the fashion, lifestyle and sports segments. This includes wovens, knits and cut & sew articles. Fibres can be natural or man made.

  • How can I pay?

    For customers on a service plan, payment is monthly via bank transfer after receipt of invoice.

About Quality

  • Why do I need Quality Control?

    For visibility and brand protection. Quality control is a critical step in the process of total quality assurance. Quality issues are identified at the factory before goods are shipped, meaning that you don't pay for defective goods and you avoid the cost and headaches involved in resolving claims post shipment. By conducting inline inspections, you can identify problems in production and anticipate delays in good time, allowing you and the factory to respond more flexibly. Finally, by analysing quality data over time you can gain insights into repeated issues and defects, anticipate issues and work with your suppliers to resolve them.

  • Why should I use Happy Rabbit for Quality Control?

    Our QC inspectors are specialised in apparel, footwear and accessories. They undergo extensive training with a focus on conducting inspections at the level required for premium product. We offer a high level of visibility to our customers. Inspection reports are issued within 24 hours of the inspection being conducted. All reports and documents are delivered and stored centrally and are accessible at the touch of a button via our customers' personalised portal. For customers signed up to a monthly plan, we help to analyse historical defect and delivery data and work with factories and buyers to come up with Corrective Action Plans (CAP) for specific issues and processes - valuable information that can help you achieve your overall quality objectives.

  • What types of products do you inspect?

    We specialise in performing quality inspections of premium apparel, footwear and accessories items

  • How much do your QC services cost?

    If you are one of our service plan customers, Quality is included in the monthly fee which also covers sourcing, design, development, logistics and production. If you are accessing our Quality services on their own, you can find a pricing list on the Quality page. Prices are quoted per man day required to execute an inspection. Prices range from USD 350 /manday for a single inspection booking to USD 308/month base on our X-Large monthly plan.

  • What happens if I don't use up all my mandays for a certain month?

    If the minimum number of mandays is not used up for a particular month, vouchers will be issued and automatically redeemed in subsequent months

  • I urgently need to arrange an inspection. How long will it take?

    We know that many of our website visitors will have found us because they are already experiencing issues with the production of their orders. If you have an "emergency" situation, contact us right away at and we can see how we can best help to solve the problem.

  • How do I pay?

    For prepaid inspections, you can pay online with a credit card. We accept Visa, MasterCard, Maestro and American Express. If you want to sign up to a monthly plan, payment is via bank transfer after receipt of invoice. If you are interested in Quality services as part of a wider service plan, contact us at for details.

  • How many Mandays will you need to inspect?

    If you want to estimate the number of Mandays required for a particular inspection, simply create an account for free and click New Request. Here you can upload your PO and style overview. We will then estimate the number of Mandays required to carry out inspections on those POs.

  • What information does your inspection report include?

    Our inline and endline inspection reports state all product specifications, inspection requirements/standards, sample size, inspector name, number of defects per type and overall result as a summary. The report also gives details of the production status of the shipment, including the quantity of pieces that have been sewn, pressed or packed at the time of inspection. We check the shipment for conformity to specifications and approved samples (materials, garment, finishing, washing, packaging, packing methods), product function, appearance and measurements/fit. All issues, defects and comments are outlined and accompanied by photos within the report.

  • In which countries do you perform inspections?

    We manage our own Quality Control teams servicing China, Vietnam, Thailand and Indonesia. We also operate in other regions depending on the particular project and customer, including South Asia, Europe, Africa, Middle East and the Americas

  • What is AQL?

    In a nutshell, AQL (Acceptable Quality Limit) is a standard used to decide on a sample size to be randomly inspected and the number of critical, major and minor defects that are allowed for an inspection to be "approved". These decisions are based on the total order size as well as the inspection level required. AQL is widely used in the garment industry as a cost-effective and reliable way to predict the defect rate of a shipment as a whole and is a methodology that is preferred to 100% inspection due to time and cost savings. Taking the example of an order of 5,000 pieces, based on General inspection level II, the sample size for inspection is 200 pieces, the maximum acceptable number of major defects is 10 and the maximum acceptable number of minor defects is 14. If you want to get in touch for more information about AQL and our inspection methodologies, please contact us at

  • Why use AQL instead of conducting a 100% inspection?

    It's too time consuming and costly to inspect an entire order, particularly for larger shipments. The AQL sample inspection method is very cost effective and results in a very clear guide regarding the state of your shipment. The inspector will select garments from different cartons to ensure that the samples are representative of the whole order. Orders are never inspected based on samples pre-prepared by the suppliers. Based on the results of an AQL inspection, buyers are in a good position to make an informated decision regarding whether or not the shipment as a whole is of acceptable quality.

  • Is AQL a guarantee of zero defects in my shipment?

    An AQL sample inspection will not guarantee zero defects. However, inspections are structured in such a way as to provide a very good guide regarding the quality level of the order as a whole and to allow buyers to make informed decisions regarding shipment approvals without the very high cost of conducting 100% inspections.

  • What happens when a lot is rejected?

    When a lot is deemed to be rejected, we will work quickly with the factory and the buyer to provide them with information that will guide them towards the best course of action.
    Our inspection reports include detailed images of defects and will indicate whether defects can be fixed through corrective action procedures and/or repair. Decisions will to some degree depend on acceptance history, contractual obligations and/or the buyer-supplier relationship.

    Buyers may instruct the factory to:

    • Sort, repair and ship
    • Sort, repair and re-inspect at supplier cost
    • Ship as is
    • Ship as is with discount, penalty or other concession/condition

    At the end of a project or season for our customers on monthly plans we conduct a KPI analysis with regards to defects, identify systemic problems and potential causes and come up with corrective action plans (CAP) for improvement.

  • How do you decide how many, and which, cartons to take samples from?

    Samples will be picked at random by the Happy Rabbit inspector himself to avoid pre-selection by the supplier. We will pick samples from a quantity of cartons that is equal to the square root (√) of the total number of cartons in the lot and will record the carton numbers on our inspection report.

  • Who decides what is a critical defect, a major defect and a minor defect?

    This decision is based on best practice as well as a consideration of the customer’s products, target markets and quality standards. We have developed an extensive, standardised defect list and have built up a database of common defects per product type. At the on-boarding stage with a customer, a “calibration” exercise is conducted through our Mobile app which allows the customer to select acceptable and unacceptable degrees of a particular defect based on images simply by swiping left or right. We constantly calibrate the decisions of our QCs against these customer standards.
    Where we have built up a history of inspections with a customer, we will also be able to use that data to take historical decisions into account.

  • Who will approve or reject a shipment?

    We give our opinion and guidance based on industry standards and experience. However, the customer will always have the final say. If we issue a report that states "approved", the customer should always seek to understand the reasons for this allocation.

  • Which plan is best for me?

    Your choice of plan will depend on the volume of continuous inspection work your business will require. The more inspections you sign up for per month the better discount you can get. It is also possible to upgrade your plan should you find that your needs aren't covered

  • Can I change my plan?

    Yes, you can upgrade to another plan at any time within your contract period.

  • Do you do lab tests?

    We do not perform lab tests except for customers on a wider service plan which also covers sourcing, design, development, production and logistics. We work with all the major labs.

  • Do you do factory audits?

    We help build and establish supply chains for our customers. Part of that process is visiting and assessing factories. We perform our own internal audits but always engage third parties to conduct official audits.

  • Where do I send the approved Pre-Production samples?

    It depends on what has been agreed with the factory and the customer. Usually the buyer sends the pre-production samples to the factory directly but the parcel will be marked for our attention and unopened except by our inspectors.

  • Would I be better off signing up for a service plan?

    If you are buying a larger number of inspections per month, you could well benefit from our wider service plan which includes Quality Control. Quality assurance benefits include early risk assessment and continuous tracking from concept through development and into bulk production.

About Sourcing

  • What is a service plan customer?

    A service plan customer is a customer that uses Happy Rabbit as a specialist external resource for its sourcing, development and production needs. We also offer these customers design, logistics and tech support as well as guidance in working towards their sustainability goals. Customers on a service plan pay a monthly fee based on 8% of their buying, with a minimum of 5,000 USD / month. For more information, contact us at

  • How can I calculate my monthly fee on a service plan?

    The monthly fee will be 8% of the total forecasted buying, divided by the number of months allocated to the buying period or project. In case there aren’t any open projects or projects with lower estimated buying, a Monthly Minimum Fee will be charged of 5000 USD. At the closing of each season/project, the actual buying amount will be calculated and the balance adjusted.

  • How does Happy Rabbit differ from an Agent?

    The difference lies in the value we add on an ongoing basis. Our business is not about factory/buyer introductions and matchmaking but rather building and maintaining robust supply chains. We represent a valuable resource for our customers across various disciplines and we offer that at a fraction of the cost of employing individual specialists or setting up a buying office.

  • How does Happy Rabbit vet its suppliers?

    We perform our own internal audits but always engage third parties to conduct official audits before we start working with a vendor.

  • Does Happy Rabbit have a Code of Conduct (COC)?

    We have developed a Code of Conduct that we use to communicate our requirements to the vendors that we work with and we monitor performance against those requirements constantly.

  • How does Happy Rabbit help its customers with speed to market?

    Three factors are critical in helping our customers with speed to market: A focus on tech-enabled efficiency, our extensive materials library and the strong working relationships that we build with our network of quality tier 1 and tier 2 suppliers.

  • How do you ensure the best possible price for your customers' product?

    We only work with vendors that are 100% transparent and are willing to work with open costings. This gives us the opportunity to work with them to look for ways to reduce cost and eliminate waste. We also work with our customers on materials planning in order to consolidate materials wherever possible.

  • What is the minimum order quantity Happy Rabbit will handle?

    We are able to place small orders for our service plan customers based on an agreed overall buying quantity. We operate exclusively on a monthly retainer and contract basis which means that we do not accept one-off or infrequent orders.

  • How quickly is Happy Rabbit able to turn around samples?

    If all materials are available, we turn around samples within a maximum of two weeks.

  • Can Happy Rabbit produce Salesman Samples?

    We produce salesman samples for our service plan customers should they be required.

  • Does Happy Rabbit work with fabrics and vendors nominated by their customers?

    We can work with either nominated or own-sourced vendors. However, we will only work with vendors that can meet our strict standards of service, compliance and CSR. We can help customers onboard new vendors as well as monitor and track vendor performance over time.

  • Is Happy Rabbit a Trading Company?

    No, we are not a Trading Company. Our customers pay the vendors directly whilst we receive a commission based on our value added services.

About Tech

About Sustainability

  • What standards do your suppliers follow with regards to harmful chemicals and dyestuffs?

    We refer our suppliers to the ZDHC (Zero Discharge Hazardous Chemicals) Manufacturing Restricted Substances List which includes the chemicals and processes that should be phased out of supply chains. Go to this link for more information All our fabrics are also Oekotex certified.

  • What sustainability standards does Happy Rabbit promote for its materials?

    We promote various materials, initiatives and standards including man-made cellulosic fibres (MMCF), recycled cotton, GOTS-certified organic cotton, BCI cotton (Better Cotton Initiative), Oekotex, EU Ecolabel, Bluesign, Fair trade, Organic cotton standard (OCS), Cradle to Cradle, Cotton in Conversion, Global recycle standard, Recycle claim standard, Responsible down standard, Responsible wool standard.

  • How does Happy Rabbit stay at the forefront of new developments in sustainable materials?

    Over the years, we have formed close partnerships with world class raw materials manufacturers with whom we meet on a regular basis to discuss new developments in both innovation and sustainability. We also regularly attend trade events in order to keep up to date with advances in fibres, fibre production and industry standards/certifications. We are also lucky to work with customers that have put sustainability at the heart of their business model and sourcing strategies.

  • Why is Happy Rabbit the ideal partner to help my organization on its sustainability journey?

    Because Happy Rabbit takes a holistic approach to sustainability. We look at each function and each process within the development and production cycle to identify and implement ways in which to consolidate, reduce waste, and increase efficiency at the earliest opportunity. We are able to do this because we understand and are involved in the whole process, from the concept phase right through to delivery. We also practice what we preach: As a tech-driven company obsessed by keeping things digital and online, sustainability principles are by-products of our culture and are embedded in many of our internal processes.

About Design

About Development

  • How does Happy Rabbit ensure the quality and accuracy of materials developed?

    The Happy Rabbit office has the full range of equipment necessary to check for colour accuracy and consistency as well as weight. We will internally reject samples and developments that are found to be out of tolerance. Materials will be tested during the development process in accordance with our due diligence procedures and policies.